For twenty-four years, a whistle around my neck was my whole world. Every morning at the edge of that pool, watching kids go from terrified to fearless. I never once wanted to be somewhere else.

Eleven years ago that changed. Not the passion — the direction.

I drove past a small empty boutique on my way to work. Something made me stop. I called the number that afternoon. By Friday I had signed the papers.

I had watched women my age walk past swimwear displays without stopping. Like it wasn't made for them. Like they had already been forgotten. I knew that feeling — because I felt it too every summer.

So I built something different. For us.

For eleven years I showed up alone. Early mornings, long quiet afternoons, days where the only sound was the door I unlocked myself. The love never left. But my body is sixty-two now, and it's asking me to rest.

This is my favorite sale. Every piece chosen for one woman — the one who wants to feel like herself again at the water's edge.

Everything must go. Come find yours.

With love,Susan SimmonsSusan's Swimwear, Daytona Beach ❤️